Foolproof Tips On How To Get Started On Instagram Marketing
February 9, 2018
If you are a social media marketing enthusiast, then you may have noted that Instagram is a force to reckon on this space. This social platform has more than 800 million monthly users who are more than those on Twitter which has been around for a longer time. The growth has not been on sheer luck, but it is because of the features and customised products that the developers are rolling out.
Every business owner is joining this promising space, and those who have been keen have registered high conversion rates. If you have not yet started, do not worry because it is not too late. The following are foolproof tips on how to use Instagram for marketing.
Set an official Instagram account
You should remember that your business and you as a person are two different entities. People are not interested in your vacation photos if it has nothing to do with business. Set up a separate account that comes with your business names. Include a full description of the services that you offer and leave nothing to the imagination of the followers. The bio section may limit the amount of info that you can display. Use links to point to external sites such as your website or professional profile.
Automate your account
Using Instagram as a marketing tool can be somehow demanding. You have to know the right time to post, search for trending topics, engage followers and respond to their queries. This may leave you with limited time to serve customers which is your core business. You can overcome all these hurdles and save time by getting a good Instagram bot. You can check out Follow Adder Review – Selected Best that lets you serve customers while at the same time not neglecting social engagement. The bot will engage, schedule posts, follow users and search for trending hashtags for you to use.
Take advantage of various features
One thing that has made Instagram overtake other social platforms is its visual nature. You can apply various filters to create a theme around your brand and make it stand out from the rest. There are various features that you can use to edit your videos and pass the desired message to potential customers. You do not need any formal training because there are various guides at your disposal. Choose the right images and accompany them with captivating captions. Tag influencers to increase the chances of a bigger outreach.